Live Streaming Video – Business Podcast – Web TV Consultant – Las Vegas, Nevada

How One Customer Tripled the Income Potential of Their Pay-Per-View Live Streaming Video Production

I’ve written a bit about the show we produce for Stronger Families, a non-profit organization that advocates for healthy marriages and strong families.  The show (Stronger Families LIVE with Jeff Kemp) does an outstanding job of picking the brains of marriage experts with a variety of special skills. We worked hard to deliver a Pay-Per-View […]

Working on a New Web TV Program

I’ve been thinking about the concept for a new Web TV program for quite some time.  Having finally developed an Episode Map with 100+ episodes, along with a detailed mindmap that outlines music, branding, show flow, camera shots, script ideas, and marketing plans, we’ve begun developing the stand-alone website for this new production.  I can’t […]

An Example of Integrating Your Corporate Podcast With Other Marketing Efforts

A couple days ago, I was doing a pre-interview for an upcoming Polycom on Demand podcast.  The topic revolved around a new resource Polycom has placed on their website that provides a one-stop location meant to help their customers better implement (or propose) a video conferencing environment.  As I was learning about this resource, I […]

Using Live Streaming Video to Solve a Sales Objection

For many doctors in the elective medical procedure business (plastic surgery, LASIK, etc.), the two-step process for bringing on a new patient is: Determine medical eligibility (are they physically fit enough) Managing fear Simple enough.  The problem is that “managing fear” is a sales objection that stops many doctors from being able to help their […]

Improving E-Mail Marketing Click-Thru Rates Using Video

The problem with many online marketing efforts is the difficulty determining the Return On Investment (ROI).  For PodWorx, our podcasts and Live Streaming Video productions are designed to help our customers do one (or both) of two things: Make More Money Motivate People to Take Action on our Customer’s Behalf For our latest Live Streaming […]

How Adding Video to Our Podcast Increased Episode Downloads by 50%

The Living in Las Vegas Podcast has been a testing grounds of sorts for PodWorx.  As a matter of fact, it was the early success of the Living in Las Vegas (LiLV) Podcast that brought about the launch of PodWorx in the first place!  (Having already proven that a podcast can help a company make […]

The New PodWorx.com Website is ONLINE!

After many days (and late nights) of planning, designing, coding, tweaking, and testing, the brand-new PodWorx.com website is LIVE and ONLINE! The motivation behind this project was multifaceted – I wanted to: deliver more PodWorx-developed content about podcasting and live streaming video productions to our expanding audience in a manner that was easy for our […]

Blog-based Websites: Preparing for More Than Just Text and Graphics

About a year ago, I wrote that a great podcast (and now, live streaming video production) will drive more traffic to your website.  This would have to be considered an obvious benefit of a well thought out production.  But, I pondered, what if your website isn’t ready for that additional traffic? Huh, that’s a good […]

Live Business Brief: Learn About Live Streaming Video Productions

As I mentioned in my last blog post [When it Comes to Live Video Streaming, Watch This Space], as we look to extend the amount of time somebody spends on our websites from tens of seconds to tens of minutes (so that you may have a reasonable amount of time to tell your story), I […]

When it Comes to Live Streaming Video, Watch This Space

2009 marks the year of business-based online video. There is no question about this trend. Because the time a visitor spends on your website is usually measured in tens of seconds versus tens of minutes, you’ll find that online video, with its ability to capture a person’s attention quickly using both sight and sound, is […]

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Live Streaming Video – Business Podcast – Web TV Consultant – Las Vegas, Nevada