A Sneak Peek into My New Media Expo Presentation

Written by Scott Whitney

The last couple weeks have been very busy.  I’ve been wrapping up work on an Intracast for a large customer and have been spending much of my remaining time developing, rehearsing, and tweaking the presentation content for my New Media Expo session, which is this Thursday, August 14th.

For those of you who plan on attending, I’d like to personally invite you to check out my session.  It’s going to be a lot of fun, lively, very interactive and (if all goes as planned) educational.   In the session, I will share many of the “secrets” to PodWorx’s success in the podcast space. 

The session will be geared toward those interested in developing a podcast for their organization.  I’ll begin with an introduction into how to effectively position your podcast to executive decision-makers, with a focus on what does and does not work when proposing a podcast as a helpful addition to your media mix.  After that, I’ll work through each of the Four P’s of Podcasting® (Plan, Produce, Publish and Promote). For each step, I’ll call upon the session attendee’s real-world needs, then work out exactly how to approach the successful design, development and deployment of your business podcast. By the end of the session, you will benefit from seeing how a successful podcast is structured.

Hope to see y’all there!  (And for those who listen to my favorite Las Vegas Podcast, hope to see you at the Living in Las Vegas Podcast Listener Meet Up! on Friday, August 15 at 5PM, at Trader Vic’s.)

Posted on Monday, August 11, 2008 · Leave a Comment