Just received word from Tim Bourquin, Founder & CEO of TNC New Media, that I’ve been invited to be a speaker at this year’s 4th Annual New Media Expo held in Las Vegas. The conference runs from August 14-16 and will be the place to go if you’re at all interested in learning about podcasting.
Tim and his brother Emile (The Podcast Brothers, by the way) put on an EXCELLENT conference. I’ve been especially impressed with Tim’s drive to create a conference that really delivers for the attendees. This year’s expo will have no panel discussions at all—just to-the-point instructional sessions that focus on educating the attendee.
Here’s a preview of my session:
Plan, Produce, Publish and Promote: The Four Keys to Podcasting Success
This hybrid session is for those interested in developing a podcast for their organization and will include lecture and workshop (interactive) material.
We will begin with an introduction into how to effectively position your podcast to executive decision-makers. We will focus on what does and does not work when proposing a podcast as a suitable addition to your media mix.
We will follow with a careful examination of each of the Four P’s of Podcasting®: Plan, Produce, Publish and Promote. For each step, using session attendee’s real-world needs, we will work out exactly how to approach the successful design, development and deployment of your business podcast.
This session will be most valuable to attendees willing to actively participate. Those who do will understand how to develop a podcast for which you, your customers and your employees will be proud. For those more subdued attendees, you will benefit from seeing how a successful podcast is structured.
I hope those of you reading this blog will come out and see me. Considering they received over 700 speaker submissions, I am particularly happy to be included among a very small group of people chosen to speak. I expect a good time will be had by all and…what the hey. . .it’s Las Vegas, first round is on me!
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