I’ve been spending much of the last couple weeks crafting the talk I’ll be giving for the Las Vegas Chamber of Commerce “Business Education Series”. The Chamber asked that I speak about “Cutting edge marketing in the technology age”. Here is the description for the talk that I provided for their promotional material:
For many, the concept of developing an effective online marketing strategy is intimidating. As a result, we find companies unintentionally distancing themselves from their customers and prospects instead of bringing the two groups closer together. Fortunately, there are a number of online marketing techniques that will introduce the real value of your company to your prospects and customers, motivating these important people towards a new (or additional) working relationship with your organization.
This presentation offers those techniques.
Come to this session ready to look at your existing marketing efforts in a new, fresh way. (And be prepared to learn some new methods to reach out and grab additional business.)
Naturally, I’ll be talking about podcasting. But I’ll also be talking about how to improve the performance of your website, your email marketing and search engine efforts. Furthermore, I’ll spend time on what really works in social networking and the value of blogs. If you’re in the Las Vegas area and you fancy the idea of starting your Wednesday at the Four Seasons listening to a highly-animated presentation, I’d love to see you there.