New show features conversations with Interwoven executives, GearUp keynote speakers, and other conference contributors.
LAS VEGAS, NV — MARCH 16, 2007 – Interwoven, Inc. (Nasdaq: IWOV), one of the world’s 50 largest software companies, has selected PodWorx, LLC to plan, produce, publish and promoted Interwoven’s GearUp Podcast.
“For Interwoven’s GearUp Podcast, it was very important to work with a podcast production firm that fully understood how to capture the excitement associated with the underlying story our company is telling”, said Heidi Lorenzen, vice president of corporate and international marketing, “PodWorx has done an outstanding job ensuring our new podcast is consistent with Interwoven’s attentiveness toward engaging our customers more effectively while at the same time continuing to improve our customer’s experience when working with the company.”
The show, which is available on the Interwoven GearUp website (www.interwoven.com/gearup), features interviews with keynote speakers including Craig Newmark, founder of craigslist and Terry Jones, CEO and founder of Travelocity. Additional interviews will feature Interwoven executives and other conference contributors.
“Within five minutes of meeting the team responsible for Interwoven’s GearUp conference, I could tell they were a group of people who wanted to do everything possible to make the attendee experience great,” said Scott Whitney, president of PodWorx, LLC., “by producing Interwoven’s GearUp Podcast, we are giving these attendees a sneak peek into the benefit they will receive by attending the conference.”
Interwoven’s GearUp Podcast became available to the public on March 15, 2007.
About PodWorx, LLC
PodWorx delivers business podcasting services by Giving Voice to Your Business™. Using The Four P’s of Podcasting™ (Plan, Produce, Publish and Promote), PodWorx translates the day-to-day efforts of their clients into a compelling series of entertaining and educational shows that highlight the inherent drama found in every business. The company’s Podcasting for Business podcast can be found at their corporate website: PodWorx.com.
Interwoven is the global leader in content management solutions. Interwoven’s software and services enable organizations to effectively leverage content to drive business growth by improving the customer experience, increasing collaboration, and streamlining business processes in dynamic environments. Our unique approach combines user-friendly simplicity with robust IT performance and scalability to unlock the value of content. Today, nearly 3,800 enterprise and professional services organizations worldwide have chosen Interwoven, including: adidas, Airbus, Avaya, Cisco, DLA Piper, the Federal Reserve Bank, FedEx, HSBC, LexisNexis, Microsoft, Samsung, Shell, Samsonite, White & Case, and Yamaha. Over 19,000 developers and over 300 partners enrich and extend Interwoven’s offerings. To learn more about Interwoven, please visit www.interwoven.com.
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